Imagine this: instead of chasing after links, you sit back, respond to journalist queries, and wait for them to link to you.
Sounds like a dream?
Most of the time it actually isn't.
Most people fail on HARO and give up.
But before we tackle ways not to fail, here's a quick overview of how HARO actually works:
How HARO Linkbuilding Works (Spoiler: It’s Not That Complicated)
Sign Up as a Source: Yes, it’s that simple. You sign up on HARO, choose your expertise categories, and bam—you’re in.
Receive Queries: Every day, journalists send out queries looking for expert opinions. You’ll get these directly in your inbox, tailored to your chosen categories. It’s like the universe is throwing opportunities at you.
Respond Like a Pro: Read the queries, respond with your expert insights, and hit send. Make sure you sound like you know what you’re talking about (because, well, you do).
Get Published: If your response fits the bill, the journalist will feature your quote in their article—and the best part? They’ll usually include a link back to your site.
Rinse and Repeat: Keep doing this. HARO success doesn’t come from one perfect pitch. Consistency is key.
Why HARO Linkbuilding Is Actually Genius
High-Authority Links: HARO gives you access to some serious media outlets. We’re talking about high-quality, editorial links that you didn’t have to pay for (take that, overpriced link-building agencies).
Totally Natural Backlinks: No shady tactics here. These links are earned the old-fashioned way—by being awesome.
Boosts Your Brand: Not only do you get a backlink, but you also get to flex your expertise on a reputable platform. Win-win.
Scalability: HARO is a numbers game. The more queries you respond to, the more chances you have to land those high-value links.
Tips for Winning at HARO (Without Losing Your Sanity)
Speed Is Everything: Journalists are on tight deadlines. If you don’t respond quickly, someone else will. Set up alerts and aim to reply within an hour.
Stand Out: Don’t send them the same boring responses they’ve seen a hundred times. Give them unique insights, real data, or a fun anecdote. Be the expert they didn’t know they needed.
Keep It Short: Journalists don’t have time to read your life story. Get to the point, and get there fast. Two to three paragraphs is usually all you need.
Drop a Killer Bio: End with a short bio that makes you sound like the expert you are. This gives journalists a reason to trust your insights and link back to your site.
Don't Do AI Shit: Do NOT just send standard ChatGPT pitches over to journalists! They are already getting 1000+ AI-generated pitches daily.
Don’t Have Time for This Time-Consuming Foolishness?
Let’s be real: not everyone has the time (or patience) to sift through daily emails and craft the perfect HARO pitch.
Between running a business, managing clients, and putting out the usual fires, adding HARO linkbuilding to your list might just be the thing that pushes you over the edge.
For just $500 a month, we handle everything. From crafting the perfect pitch to getting those sweet, sweet backlinks, our team does it all. Here’s what you get:
Guaranteed minimum of 3 whitehat backlinks per month – no shady tactics, just fully organic links.
Expert pitching – our team creates and sends custom pitches to HARO queries that are perfectly matched to your niche.
Non-paid backlinks – these are genuine editorial backlinks from top publications. No payment, no nonsense.
Affordable - We do use AI technology to speed up our process without compromising our pitch quality.
How We Land Quality Links From HARO, Featured & More
Subscribe: Once you sign up, we include your persona, email, and website URL in our tailored HARO responses.
Expert Pitching: We leverage advanced tools like Perplexity for fact-checking, and OpenAI & Claude to generate hundreds of pitches that fit your brand. Yes, we edit them too so we're not sending rehashed crap like most people.
Watch the Links Roll In: Sit back while our team works its magic, building your site’s authority with minimal effort from you.
Why Choose Us?
Affordable & Effective: Starting at just $500/month, this is one of the most cost-effective ways to get quality, non-paid backlinks.
Whitelabel Ready: Perfect for agencies. You can mark up our prices, slap on your brand, and offer the service to your clients.
Guaranteed Results: You’ll get at least 3 quality backlinks every month—or we give you your money back. Simple as that.
Money-Back Guarantee: If we can’t hit that minimum, we refund you. No hard feelings, just good business.
Ready to stop chasing links and start building authority?
Patrick Babakhanian has over 10 years of experience in SEO, specializing in boosting website growth organically and creating efficient SEO systems. His work and insights have been featured on well-known sites like Social Media Today, Business Insider, Lion Zeal SEO, and Neil Patel.